Selling Your Home

It's a big decision.

Taking the time to do it thoughtfully makes all the difference.

Attracting Buyers

The Coldwell Banker^® brand offers powerful and comprehensive marketing tools for attracting buyers and getting houses sold. In addition to our industry-leading online strategy, we use a proven combination of traditional and cutting-edge methods to showcase your property.

Market Your Home With the

#1 Most Visited
Real Estate Brand Online^*

*Reflects Total Website Visits for 2023. Source: Comscore 2023 Media Trends

Curious about current value?

The CB Estimate® offers a simple, data-based starting point for understanding how the market may view a home today.

Learn About Selling a House

When to Sell

Timing works best when informed by both market conditions and personal priorities. Keeping both in view helps decisions remain deliberate and well reasoned. Ongoing awareness of market activity allows timing and strategy to adjust as conditions change.

Preparing to Sell

Thoughtful preparation begins with clarity. Looking at the condition, presentation, and market context of comparable homes helps shape a preparation plan that supports the sale without overextending time or resources.

Attracting Buyers

Attracting buyers is a set of choices. Depending on the property, timing, and goals, marketing may range from essential exposure to more targeted efforts. Decisions around presentation, digital exposure, agent outreach, and buyer access are scaled to the home and the market.

Closing

Closing is about follow-through and precision. Final steps often involve details, timing, and coordination, and approaching them carefully helps avoid unnecessary surprises. Clear guidance at this stage supports informed decisions and a smooth path to completion.

Preparing for a thoughtful conversation

This questionnaire helps organize priorities, preferences, and context in advance so we can get straight to what matters most.

Seller Questionnaire